Start with the store you have or the one you have in mind. Takeover improves an existing Shopify store. Build creates a new one. Run is the continuing relationship, with Systems available when the business needs a deeper commerce capability.
Services
103Build
Build a new store around your brand, your customers and the way you sell, on Shopify or custom built with its own checkout. Run begins at launch.
Prices in EUR exclude VAT.
See how Build worksThe fastest route to a live store
A premium theme with our design system applied, so the store looks like yours and ships in weeks.
The templates a launch needs
Home, collection, product, cart, account, pages and policies, all styled to the brand.
Catalogue set up for launch
Products, variants, images and collections loaded and checked, more as an add-on.
Core email flows
Welcome, abandoned cart and post-purchase, built on the brand's templates.
Tracking that reports the truth
GA4, GTM and the Meta pixel, tested against real orders.
SEO basics
Titles, metadata, sitemap and clean URLs from day one.
Run from launch day
The store is monitored and cared for the moment it opens.
Fully custom design and storefront
Every screen designed for the brand, on Shopify or as a custom store with its own checkout on Stripe or another payment provider.
Every template the store needs
Landing pages, lookbooks, editorial, size guides, whatever the catalogue asks for.
A larger catalogue set up
Products, variants, metafields and merchandising rules, ready to sell.
Core flows plus browse and winback
The flows that recover revenue, written and designed for the brand.
Full tracking stack
Server-side events, consent handled, attribution that survives the checkout.
SEO foundation and redirects
Structure, schema and a redirect map, so nothing is lost from the old store.
Custom sections and interactions
Motion, configurable modules and the details premium brands are known for.
Run from launch day
Growth is the natural tier after a Custom Build.
Everything in Custom Build
Same design depth, same stack, same team.
One system included
Choose a capability such as a trade portal, multi-market setup, configurator or migration from a complex platform.
The largest catalogue set up
Built for brands with many products, variants or markets.
The full email flow system
Welcome, browse, cart, checkout, post-purchase, winback and review.
Full tracking stack
Server-side, consent, every channel connected.
SEO foundation and redirects
Including the structure a multi-market or trade store needs.
Scoped before it is priced
A fixed figure once the system is defined.
Run from launch day
Full Service is the natural tier after a Systems Build.



Takeover
Improve an existing Shopify store. We audit what is holding it back, execute the priority fixes, then put ongoing care in place.
Prices in EUR exclude VAT.
See how Takeover worksThe whole store, read by people who run stores
Speed, tracking, flows, SEO, apps, security and conversion, in one written report.
Speed on every template
Home, collection, product and checkout, measured on a phone, not a laptop.
Tracking: what fires and what does not
Every event checked against real orders.
Email flows and deliverability
What is sending, what is broken, whether it lands in the inbox.
SEO and redirects
What ranks, what is lost, what the redirect map is missing.
The app stack and what it costs
Apps that slow the store or bill for nothing.
Security, backups and access
Who can log in, what is backed up, what is exposed.
A conversion walk-through
Home to paid order on desktop and phone, with the friction marked.
Credited in full against a Takeover or a build
Pay for the audit once, and it comes off the next invoice.
The audit first
Nothing is touched before it is understood.
Up to 20 fixes executed
The fixes that matter most, done by us, not handed back as a list.
Tracking repaired end to end
GA4, GTM, Meta and consent, tested against real orders.
A speed pass
Images, scripts, fonts and apps, trimmed until every template is fast.
Email flows checked and fixed
Core flows working and on brand before Run starts.
Uptime monitoring switched on
Home, a product page and the cart path, watched around the clock.
Then Run starts
The store moves onto Care, Growth or Full Service and stays looked after.



Run
The continuing relationship after Build or Takeover. You run the product, stock, shipping and customers. We monitor, maintain and improve the store.
Prices in EUR exclude VAT.
See how Run worksWe keep the essentials working
Monitoring, updates, security, backups and bug fixes, handled as part of the plan.
Uptime probes on the pages that earn
Home, a product page and the cart path, checked around the clock and alerted on change.
Small changes, a handful a month
Copy, images, banners, prices and menus, done within the tier.
Email flows kept working
The core flows tested and repaired as apps and templates change.
A monthly report
What happened, what changed, what is next, in plain language.
Standard response
A named contact, a clear reply, a fix scheduled.
A weekly improvement rhythm
Everything in Care plus a weekly optimisation batch that ships.
Small changes every week
Enough to keep the store moving without a project each time.
Campaign pages for launches and drops
Designed, built and taken down on schedule.
Email flows managed and improved
Segments, timing and copy tuned on real numbers.
A weekly report and a monthly deep dive
Short every week, thorough once a month.
A quarterly strategy call
Where the store is going and what we build next.
Next business day response
A reply and a plan by the next business day.
We run it
Everything in Growth, with the day to day of the store on our desk.
Unlimited small changes, within fair use
Day to day site changes are included. Larger systems and projects are scoped separately.
Drops and launches run end to end
Pages, flows, campaigns and tracking for every launch.
Email campaigns sent for you
Planned, written, designed, sent and reported.
One paid channel managed
Google or Meta, run by us, spend paid by you.
Inventory and trade reports
What is selling, what is stuck, what trade accounts are doing.
A monthly strategy call
Where the store is going and what we build next, every month.
Same business day response
A reply and a plan the same business day.
Revenue share option
On Full Service only: a lower base plus a share of growth above a baseline, with a ceiling. Ask us on the call.
Email campaigns
Regular sends, planned and written by us, on the brand's templates.
Google Ads
Search and shopping, managed monthly, spend paid by you.
Meta Ads
Prospecting and retargeting, managed monthly, spend paid by you.
SEO programme
Content and technical work every month, reported against rankings.
Extra campaign pages
Beyond the tier's quota, for busy seasons.
Inventory report
A monthly read of stock, sell through and what to reorder.
Trade administration
Approvals, price updates and trade reports for B2B stores.
Extra languages kept current
Every new page and product translated as it ships.
Weekly reports on Care
The weekly report from Growth, added to a Care store.
CRO testing programme
A/B tests on stores with enough traffic to learn from.
Extra small changes
When a month needs more than the tier holds.
Strategy sessions on Care
A strategy call whenever a Care store needs one.
A second storefront or brand
Same account, same team, priced as a share of the tier.



Systems
Explore capabilities for different ways to buy and operate, from trade accounts and presales to multi-market commerce. One defined system is included in a Systems Build, and capabilities can also be scoped for a store we run.
Explore commerce capabilitiesB2B and trade portal
Registration, approval, trade pricing and net terms on the same catalogue as retail, proven on Forma Strata.
Multi-market
Currencies, duties, markets and languages from one catalogue, including right to left scripts.
Product configurator
Options, rules and pricing that build the product on the page, with a 3D viewer where the product deserves one.
Migration from a complex platform
Products, customers, orders and redirects moved from Webflow, WooCommerce, Magento or a custom stack without losing rank, proven on Parure London.
Subscriptions and memberships
Recurring billing, a self serve customer portal and the lifecycle flows around it.
Pre-orders, drops and waitlists
Presale automation with real delivery dates, capped quantities and stock aware add to cart, proven on Forma Strata.
Custom checkout
Upsells, custom fields and checkout rules on Shopify Plus, scoped per store.
Headless storefront
A custom front end on Shopify checkout for brands whose design has outgrown a theme, running on all four stores.
Checkout on its own subdomain
Shopify's checkout under a custom storefront, with attribution that survives the domain change, proven on Driveway Paradise.
Marketplace and multi-brand platform
One discovery storefront across many independent Shopify stores, with referral attribution and an apply to sell pipeline, the system behind KURA.
Trade specification layer
Sample requests, spec sheets and architect accounts for materials and furniture brands, scoped with a stone studio.
Inventory automation
Workers and daily checks that catch the stock and price changes a team misses, proven on Forma Strata.
Staff back office tools
Custom order entry, delivery proof and a saved customer directory, proven on Forma Strata.
Companion iOS app
A native app on the store's own catalogue, with crash and product analytics, proven on Driveway Paradise.
POS and locations
Shopify POS for a physical shop, one inventory across the shop floor and online.
Shopping feeds
Google Merchant Center and Meta catalogues set up, approved and kept clean, proven on Driveway Paradise and Forma Strata.
AI search readiness
Schema, llms.txt and hreflang so the store is legible to search engines and AI answer engines, running on Forma Strata and KURA.
Agent ready checkout
Structured product data, policies and a checkout an AI shopping agent can read and buy from, scoped with the first stores now.
Split CRM for retail and trade
Retail customers in Klaviyo, trade accounts in HubSpot, each flow in the right tool, built for a leather goods brand.
Extra products set up
Beyond the tier's catalogue, loaded and checked in batches.
Full email flow system
Welcome, browse, cart, checkout, post-purchase, winback and review.
Full tracking stack
Server-side, consent mode, Meta CAPI and TikTok. Included in Custom and Systems.
SEO foundation
Structure, redirects, metadata and schema. Included in Custom and Systems.
Site copy
Home, collections, about and policies, plus product copy in batches.
Brand system
A logo refresh and guidelines when the brand is not ready for a premium store.
Legal and compliance
GDPR, cookie consent and withdrawal rights for the EU and the US. Basics are in every build.
POS setup
Shopify POS for a physical shop, connected to the same catalogue and customers.
Store audit
The Takeover audit, credited against a build or a Takeover.
Store migration
Products, customers, orders and redirects from any platform.




Setup
Payments, taxes and shipping configured. Legal pages written. Domain and DNS moved without downtime. Email authentication set so your mail lands.

Launch
Launch QA on every template and device. A handbook for the store and a training video for the team. Nothing handed over that has not been tested.

Run
Run starts on launch day. Monitoring, updates, backups and fixes from the first hour, so the store is never left alone.
See the Run doorStores we run
Questions we get asked
What is displace.store?
displace.store is a studio of Displace Agency that builds and runs Shopify and custom stores for design-led brands. The team works from Madrid and Miami.
Do you only work on Shopify?
No. We build on Shopify, and we build custom stores with their own checkout on Stripe or another payment provider when the product needs it. Takeover is for brands already on Shopify.
How much does a new store cost?
Base Build is $19,500€17,000, Custom Build is $38,500€33,500, and Systems Build starts from $58,000from €50,500. Custom Build is the one we recommend.
We already have a store. Where do we start?
With a Store Audit at $1,500€1,300, credited against a Takeover or a build. A Takeover at $4,500€3,900 includes the audit, up to twenty fixes, tracking repairs and a speed pass, and then Run starts.
What does Run cost?
Run is the monthly retainer. Care is $2,250€1,950, Growth is $4,500€3,900 and Full Service is $7,500€6,500 a month. Six months minimum, then monthly with thirty days notice, billed monthly in advance.
Is Run part of every build?
Yes. Run starts on launch day, so the same people keep the store fast, safe and improving after it goes live.
What is not included?
Customer service, fulfilment, accounting, social media and product photography stay with you. Your Shopify plan, apps, email platform, ad spend and payment fees are paid by you, directly.
Are prices in dollars or euros?
Both. Prices are fixed in US dollars and in euros, and prices in euros exclude VAT.
How do we start?
Tell us about the store with the form below, or book a 15 minute call.
Tell us about the store.
We will discuss the most sensible starting route. Madrid and Miami.









