Driveway Paradise court with a checkout attribution report

Feature

Checkout attribution across domains

Driveway Paradise runs a custom storefront and sends the customer to Shopify checkout on a separate subdomain. Before the handoff was made reliable, one purchase could look like two visits and the sale could return as direct traffic. That made the channel report less trustworthy precisely where the order happened.

INTERACTIVE FLOW

Follow one sale from the first click to the final report.

Choose where the visit starts. The path changes, but the source survives every handoff.

CUSTOMER JOURNEY

ATTRIBUTION RECORD

Paid social / Product launch
Landing

Source caught at entry

The visit arrives with its original source attached.

Source saved
Store

Session stays intact

The customer browses the headless store without starting a second visit.

Session shared
Checkout

Checkout receives the same visit

The source follows the customer onto the checkout subdomain.

Checkout linked
Order

Sale returns to the source

The final order is credited to the click that caused it, not to direct traffic.

Order attributed
One customer journey. One source. No broken handoff.

How it works

  1. The landing page records the source and campaign when the visit begins.
  2. The same visit continues while the customer browses products and builds the cart.
  3. At checkout, the session and campaign context pass onto the store's checkout subdomain.
  4. The purchase completes on Shopify without creating a new direct visit.
  5. The order and analytics report return to the original source, so the team can compare real sales with the activity that caused them.

What the team never touches again

  • Repairing source labels after the week ends.
  • Guessing whether direct traffic was really an ad or an email.
  • Joining storefront and checkout sessions by hand.
  • Explaining why the order count and channel report tell different stories.

What we connect

The headless storefront, Shopify checkout, campaign parameters, the shared visit, purchase events, and order attribution move as one journey. Checkout keeps working if the tracking layer cannot read a value. The sale is never blocked by the measurement.

Good for

Headless Shopify stores, checkout subdomains, multi-domain shops, and any brand running campaigns into a storefront that completes payment somewhere else.

Get it on your store

Included in a Systems Build and available on any store we run. Show us where the customer moves between domains and where you read channel performance. We will map the handoff and make the source survive it.

Tell us about the store

Built for

Driveway Paradise storefront
Running today
Driveway Paradise

Headless performance sportswear store with Shopify checkout on its own subdomain

The customer moves from a custom storefront to Shopify checkout while the original visit and campaign source stay attached to the order.

More features shipped on our stores